McLean, VA (July
17, 2014) - Today, TRUCKADS® began allowing
free access to all 210 of its U.S. Designated Market
Demographic files to online visitors. For each of
the media markets we display online, website visitors
can now download PDF demographic files at no charge.
Each data file (U.S. Census records) is grouped
by a cluster of counties that make up a media market
and includes housing data and population data by
county and then as a summary total for the media
market. Population data is broken out by sex, ethnicity,
age and total population.
Before making this change,
TRUCKADS® searched the internet for FREE U.S. Census
based demographics grouped by designated media markets
and found none available. However, we discovered
sources that offered this data for a fee. We determined
that offering this data for free would provide a
needed service to media buyers and advertisers and
help promote TRUCKADS® and the truckside advertising
industry. A link to each PDF data file is located
on the associated
media market map page, on our website.