McLean, VA (January
4, 2014) - It is hard to resist comparing facts
when the news is this good! The following headline
was posted on
www.mediabistro.com January 2, 2014.
Slipping in Viewership"
Nielsen® Media Research
reports CNN is third in primetime viewership; posting
its lowest 8am-11pm ET ratings in 20 years with
only 568,000 total daily viewers. We can all assume
what that says about the network, but it also reveals
much about the value of TV advertising vs. other
forms of advertising, such as Out-Of-Home (OOH)
advertising on trucks.
to TV; Advertising on Trucks
is Much More Cost Effective"
total daily viewers can be achieved with Ads on
both sides of 10 trucks in just one designated media
Cost: AdWeek reported in 2012 that a 30 second
national advertising commercial ranged from $3.5
million per spot (Super Bowl) to $100,000 for less
popular nationally televised programs. Compare that
with our Ad rates which are as low as $425 for Ads
on both sides of 10 trucks per day, for an 8 hour
Branding + Messaging: OOH Ads are no longer
just about branding. With QR Codes and Text Message
Ads, you can connect directly with your customers,
strengthen your brand, link to your website and
offer valuable coupons and discounts.
Your Marketing Dollars Wisely"
Compare the facts and
call us today, for a free quote. We have space available
right now on 1000's of trucks in the top 20 U.S.