TRUCKADS® Designated Market Maps vs. NIELSEN® DMA Maps
BOTH MAPPING SYSTEMS ARE EFFECTIVE MARKETING TOOLS FOR CREATING SUCCESSFUL AD CAMPAIGNS

Middleburg, VA (July 10, 2018) - Since 2004, when we first published media market maps, we have been asked whose maps are better: TRUCKADS® Designated Market Maps or NIELSEN® DMA MAPS, otherwise known as Designated Market Areas.

"TRUCKADS® Designated Market Maps and NIELSEN® Designated Market Areas cover the entire U.S. without overlapping market boundaries."

TRUCKADS® Designated Market Maps and data on truckads.com are available to the public for free. NIELSEN® DMA® maps and data cost thousands of dollars. TRUCKADS® online maps are easy to use and to navigate from market to market. TRUCKADS® online mapping system illustrates where the markets are located in each state and the boundaries between each adjacent market.

TRUCKADS® Designated Market Maps and NIELSEN® Designated Market Areas are almost identical and cover the entire U.S. without overlapping market boundaries. Both TRUCKADS® and NIELSEN® use county lines as market boundaries and within the same markets split the same counties.

We think TRUCKADS® Designated Market Maps and corresponding data are the best geographic media market tools available on the internet today. Each map page provides immediate and valuable detailed marketing data about each media market; including a free ZIP® Code list, cities, counties, states, population, population rank and TV stations.

Since 2005, TRUCKADS® has displayed its Designated Market Maps to the public at no charge; whereas, NIELSEN® DMA maps and data are hidden from public view and only available for purchase. To complement our free Designated Market Maps and data, TRUCKADS® also offers detailed ZIP CODE data in Excel format – which is substantially less than that offered by NIELSEN®. See our affordable price list.

TRUCKADS® supports and promotes the advertising industry by publishing its Designated Market Maps and ZIP® Code data to advertising agencies, media buyers and the general public. We look forward to your continued visits.