Middleburg, VA (July
10, 2018) - Over
the years, we have often been asked, whose maps
are better: TRUCKADS®
Designated Market Maps or NIELSEN® DMA MAPS,
otherwise known as Designated Market Areas.
mapping systems are effective media
for creating successful ad campaigns
in the US.
Both mapping systems
cover the entire U.S. without overlapping market
boundaries and are identical for each media market
throughout the U.S., except for one small outlying
county in each media market. Typically, the outlying
county has no bearing on the total population of
each media market.
Both TRUCKADS® and NIELSEN® use county lines as
boundaries between markets, with the exception of
a couple of markets that split a county. TRUCKADS®
Designated Market Maps on truckads.com are available
to the public for free. They are easy to use and
to navigate from market to market. TRUCKADS® mapping
system illustrates where the markets are located
in each state and the boundaries between each adjacent
We think our free designated market maps and corresponding
data are the best geographic media market tools
available on the internet today. They provide immediate
and valuable detailed marketing data about each
media market; including ZIP codes, cities, counties,
states, population, population rank and TV stations.
Since 2005, TRUCKADS® has displayed its Designated
Market Maps to the public at no charge; whereas,
NIELSEN® DMA maps and data are hidden from public
view and only available for sale at a steep price.
To complement our free Designated Market Maps, TRUCKADS®
ZIP CODE data in Excel format at an affordable price
– which is substantially less than that offered
TRUCKADS® supports and promotes the advertising
industry by publishing its Designated Market Maps
and Zip Code data to advertising agencies, media
buyers and the general public. We look forward to
your continued visits.