Middleburg, VA (July
10, 2018) - Since
2004, when we first published media market maps,
we have been asked whose maps are "better"; TRUCKADS®
Designated Market Maps or NIELSEN® DMA MAPS,
otherwise known as Designated Market Areas?
We think TRUCKADS® Designated Market Maps and corresponding
data are the best geographic media market tools
available on the internet today.
Each map page provides immediate and valuable
detailed marketing data about each media market;
including a free ZIP® Code list, list of cities,
list of counties,
states, census population totals, population ranking and TV stations
in the specific media market.
Market Maps and data on truckads.com are available
to the public for free. NIELSEN® DMA® maps and data
cost thousands of dollars. TRUCKADS® online maps
are easy to use and to navigate from market to market.
TRUCKADS® online mapping system illustrates where
the markets are located in each state and the boundaries
between each adjacent market.
Designated Market Maps and NIELSEN® Designated Market
have practically identical market boundaries and cover the
U.S. without overlapping
TRUCKADS® Designated Market Maps and NIELSEN® Designated
Market Areas have practically identical market
boundaries and cover the
entire U.S. without overlapping market boundaries.
Both TRUCKADS® and NIELSEN® use county lines as
market boundaries and split the exact same 9 counties
in 16 media markets. Split counties consist of:
El Dorado CA,
Lea NM and
Since 2005, TRUCKADS® has displayed its Designated
Market Maps to the public at no charge. Full
NIELSEN® DMA maps and data are not easily
available online, unless you purchase them. To complement
our free Designated Market Maps and data, TRUCKADS®
also offers detailed
ZIP CODE data in Excel format – which cost (See price list)
substantially less than that offered by NIELSEN®.
TRUCKADS® supports and promotes the advertising
industry by publishing its Designated Market Maps
and ZIP® Code data to advertising agencies, media
buyers and the general public at a fair market
New York Designated
See all other Designated Market Maps