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TRUCK ADS® Rebrands DMA Map and DMA *** Truckside Advertising Available in all Designated Market Regions *** Click for More Press


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FAQ
FREQUENTLY ASKED QUESTIONS

TRUCK ADVERTISING FAQ
TRUCK ADS® FRAME KIT FAQ
CREATIVE ART FAQ
 
 

CREATIVE ART FAQ
(click question to see answer)

 

A: Yes! Click here to use our visualization tool. You will be asked to search for a graphic on your computer to see what it looks like on the side of a truck. We have 11 truck side options. Maximum file size: 3MB.

A: Yes. Our easy order system lets you specify the banner size to within 1/8 of an inch, with a tolerance in overall size of + or - 1/4". This gives you enough accuracy to make small adjustments in frame location on the truck, prior to installation. [NOTE: The best way to avoid having the frame end up on top of a row of rivets (never mount frame on rivets) is to size the banner based on even whole numbers and not fractions of an inch. This works because rivets are usually positioned on even whole numbers.]

Example: If your banner is 88-3/16" high x 97-5/8" wide, round it to the nearest 1/8" by keying in the following: 88.250 high (88-1/4") x 97.625 (97-5/8") wide. Your banner will be printed this size with a tolerance of + or - 1/4".

Note: Best practices are to reduce or increase the overall size to the nearest even number. As in the example above, change the size to 88" high x 98" wide.

"Get Your Kicks on Route 66"
Great Americana Music in the Background

Fractions for 1/8" Increments:
1/8" = .125
1/4" = .250
3/8" = .375
1/2" = .500
5/8" = .625
3/4" = .750
7/8" = .875

A: The method for sending files to TRUCK ADS® is easy. When you place an order at our iStore, you will be prompted to upload the art after the order is submitted or you have the option to upload later. Simply browse your computer for the file and then click upload. No user ID's or passwords to type in and your files are never visible to the public after uploading them.

If your files aren't ready when you order, or you plan to have someone else upload your files from another computer, they can be uploaded later. With your email order confirmation, you'll receive a link to YOUR UNIQUE UPLOAD PAGE, where you can upload your files at a later date - when you are ready.

A: In order for creative files to look great, we need graphic files built at 300 dpi. Use 1/4, 1/6 or 1/12 scale with zero bleed. NOTE: Your graphic file should print well, if it equals 1mb per square foot of banner size.

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A: Yes. When you place your order for a banner printed on both sides, simply order 2 banners instead of one and add a note to the order that you want the image on both sides. In this circumstance, we print 2 banners and hem them together, back to back. Unless noted, the same image will be printed on both sides.

A: Yes. Chances are we will have them, but why risk it. If you are using a vector program like Illustrator or Freehand, you can convert the text to outlines and avoid any font issues. Stuff fonts before uploading.

Your Ad Will Look Amazing!

Valerie Beall, Marketing Director TRUCKADS®

A: We use CMYK color space.

A: We accept many file types - Mac or PC. The applications that produce the most accurate results in the order of preference, are the traditional graphics programs: PDF, Quark, Photoshop, Illustrator, Freehand and InDesign.

PDF (Fast and Easy)
We prefer PDF's as they are easy to construct by the customer and simplify our ability to produce a proof for you. When creating a PDF for print, always follow these three rules:  (A.) Do not down sample or compress anything. Uncheck all of the boxes in this area.  (B.) Embed all fonts and subsets.  (C.) Leave color AS IS. Do not let Distiller or the application you might be using convert colors while making the PDF. Leave all colors untouched!

The minimum height or width dimension of a PDF file should be 10" or more. See an example of a PDF file size (10.25" x 20.25") and the resulting finished file for a 10.25' H x 20.25' L banner.

Quark
Quark creates vector graphics therefore any graphics created in Quark will print well at any size. Any raster graphics or photos brought into Quark need to be at least 1 megabyte per square foot for the size it will be on the final banner. For example: If a graphic will be 12”x24” on a banner, that is 2 square feet, so an uncompressed file that is about 2 megabytes will print well. Since there is a 48” limitation in files created in Quark, you may have to make the file at 1/2, 1/4, 1/6, 1/12 or 1/24 size depending on the final size of the banner.

When the file is ready to print, select "File" > "Collect for Output" so that all the images and fonts used in your document will be sent with the file. It is recommended to check the Pictures and Fonts folders that are created by this process to make sure that nothing is missing.

Photoshop
Photoshop is a raster program and raster images scale poorly. Taking an existing low resolution file and increasing the dpi does not increase the real resolution of the file. You will just end up with a large file that is still low resolution. It is best to create a new file in Photoshop at 1/4 scale or smaller at 300 dpi. Anything created in Photoshop at that size will print well. Any raster graphics brought into Photoshop need to be at least 1 megabyte per square foot for the size it will be on the final banner. For example: If a graphic will be 24”x24” on a banner, that is 4 square feet, so an uncompressed file that is about 4 megabytes will print well. Any vector files brought into Photoshop will need to be rastered using this same formula.

Save all Photoshop files as PSD files!

Illustrator and Freehand
Illustrator creates vector graphics, therefore any graphics created in Illustrator will print well at any size. Any raster graphics or photos brought into Illustrator need to be at least 1 megabyte per square foot for the size it will be on the final banner. For example: If a graphic will be 24”x36” on a banner, that is 6 square feet, so an uncompressed file that is about 6 megabytes will print well. If any images are linked, you will need to send the photos with your Illustrator file. Do not embed the photo files into the Illustrator file. As the last step, please create outlines (Select>All / Type>Create Outlines) in case we don’t.

InDesign
InDesign creates vector graphics therefore any graphics created in this program will print well at any size. Any raster graphics or photos will need to be at least 1 megabyte per square foot for the size it will be on the final banner. For example: If a graphic will be 12”x24” on a banner, that is 2 square feet, so an uncompressed file that is about 2 megabytes will print well.

When the file is ready to print, select "File" then "Package" so that all the images and fonts used in your document will be sent with the file. Or you can embed all graphics and store them in the file and you can create outlines so that you don’t have to send the fonts with the file. If you embed a graphic and then make a change to the original graphic, you will need to re-link it so the change takes effect.

A: Finished banners have a high gloss finish and are printed at billboard quality machine settings. Billboard quality banners when viewed from five feet away or more appear about the same as magazine or newspaper copy viewed from one foot away. For clarity and distance viewing, all printed copy (letters and numbers) should be at least 2" tall or taller. Depending on its use, banners will either have a grommet every 2' or will be trimmed to your specified size.

 

Trimmed to Size

Grommet every 2 ft.

A: Finished banners with UV laminate will last longer than banners without UV laminate. The inks will not fade on our banners for 2 or more years. Banners will last much longer than that if the banners are kept clean and parked out of direct sunlight. Changed out seasonally, they could last for 5 to 10 years.

A: TRUCK ADS® signage vinyl is manufactured by 3M®, Avery® and other quality manufacturer's. Vinyl banners used with TRUCK ADS® FRAME KITS are heavy duty 18 ounce vinyl with scrim. For brighter, smoother, best wear and longevity, order banners with UV Laminate.

A: We cannot guarantee how successful your AD will be, however, we guarantee the banner ink for 2 years and we also guarantee your banner will be clearly and professionally printed.

A: Standard turn around time for printing is 5 business days from the date we receive ready to print art work.

Rush Production for Banners: If you need your banners quick, choose rush production, "3 day" or "4 day" option and "next day air". Total production and delivery time when choosing rush option is 4-5 business days. Rush service and rush shipping are extra.

 
 
 
 

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