McLean, VA (April
27, 2014) - TRUCKADS® recently reviewed four
banner and frame competitor's advertising claims,
etc. We compared website traffic, vinyl banner/frame
weight and ease of installation claims to help our
future customers make a more informed purchase decision.
WEBSITE TRAFFIC WITH COMPETITORS (2 YEAR COMPARISON)
Some of our competitors
claim they sell the best and most popular vinyl
banner frame system in the U.S. and even the world.
However, our competitors who sell banners and frames
for trucks (like us), must depend on internet traffic
for sales. Our sales and their sales are tied directly
to word of mouth website traffic and keyword searches.
As you can see (chart below), no other competitor
comes close to TRUCKADS.com.
According to a well respected website analysis company
that generated the website traffic chart below,
our closest competitor (truckskin.com) generated
only 1/18 the amount of internet traffic
we generate in a month. Our second closest competitor
(advertisingtrucks.com) generated only 1/27
of the amount of traffic we generate in a month.
Our third closest competitor (epicworldwide.com)
generated only 1/32 of the amount of
traffic we generate in a month. And our fourth closest
competitor (acklandmediaframes.com) generated just
9 visitors from word of mouth and search results
over a 2 year period. So, how does our third closest
competitor claim to be the "World's #1 Vinyl
Graphics Attachment System"? We don't know.
However, we suggest you don't believe everything
you hear or read.
2 Year Website Traffic Comparison Chart - Updated
COMPARE VINYL BANNERS
AND FRAME WEIGHT WITH FUEL COST COMPARISON
When it comes to fuel
loss associated with weight, it is a well documented
fact that the heavier a vehicle, the more fuel it
consumes. Over a period of time, the loss of fuel
adds up to real dollars - very expensive annual
dollars otherwise described as "cost of ownership".
Our competitors all claim their system is light
weight, but compared to what? Surprisingly, none
of them say.
One competitor says
"put simply, our products are lighter, slimmer,
and are supported by some of the worlds most trusted
names" REALLY? Not lighter or slimmer than TRUCKADS®
U.S. Government Website States the Following
"An extra 100 pounds added
to your vehicle could reduce your MPG 1 percent.
The reduction is based on the percentage of extra
weight relative to the vehicle's weight and affects
smaller vehicles more than larger ones."
Fuel Economy Loss per 100 pounds of added weight:
1% Equivalent Fuel (Gasoline/Diesel) Costs: $0.02-$0.03/gallon
Trailers Average: 9 MPG/110,000 miles per year.
Fuel Consumption Annual Average: 12,222 Gallons
COMPARE WEIGHT AND COST
(2 Banners and 2 Frames on a 53' Trailer)
Extra Fuel Costs*
*Government Annual Estimate
out added fuel consumption cost. TRUCK ADS®
Frame is the most fuel efficient truck banner frame
system manufactured, based on weight and profile.
Achieve improved aerodynamics due to streamlining
the truck sides (frame does not project beyond the
banners) and banners don’t bang in the wind.
HOURS AND COST OF TOOLS TO INSTALL FRAMES AND BANNERS
that is comparable is based on the skill of the
installer. All frame systems made from metal are
time intensive installations. The TRUCKADS® INVISA-FRAME
system is the only system made entirely of polymer's,
which is a fancy way of describing the content of
plastic. The TRUCKADS® INVISA-FRAME system requires only
a rubber roller and a pair of scissors to install
it, carries the only
lifetime warranty and has been
tested to hold fast and not fail. It tested
superior to metal rivets or screws.
Our competitors all
claim there system is easy to install and takes
only a few minutes. One even shows you a video that
claims it can be done in just 18 minutes. Another
shows you a video and says it takes only 15 minutes
to install. In fact, these are claims that are not
realistic with the best of crews. Let's be honest
(manufacturers of Kwik Zip, Traxx and Ackland),
it takes at least that long to finish your morning
cup of Jo (coffee) and unload all the parts and
tools required for installation, before you ever
start to install the frames and banners on a truck!
FRAME KITS only require these tools:
frame kits require some or all of these tools:
If you're not yet convinced,
how about this visual?
The KwikZip frame system requires
an expensive KWIK ZIP tool, plus most of the other
tools shown above to install it. On the other hand,
TRUCKADS® patented Frame System is easily installed
with a rubber hand roller and a pair of scissors.