NIELSEN® DMA ZIP® Codes vs. TRUCKADS® ZIP® Codes
DMA ZIP® CODES ARE THE SAME AS DESIGNATED MARKET ZIP CODES

Middleburg, VA (March 5, 2019) - How does DMA ZIP® Code data provided by Nielsen® compare to Designated Market ZIP® Code data provided by TRUCKADS®? Taking into account updates from the USPS, ZIP Codes are the same, at a much lower price.

"We update our ZIP® Code list once every quarter based on the USPS database."

According to https://wikipedia.org, in 2015 there were a little over 42,000 ZIP® Codes in the United States. ZIP® Codes are determined by the United States Postal Service (USPS) and are constantly updated and maintained by them. We  update our ZIP® Codes from the USPS, once every quarter thru out the year. According to the USPS, annual ZIP® Code updates amount to less than 0.0025% of the total number of ZIP® Codes. That's about 2 ZIP Codes per state. These days, very few ZIP codes are deleted or added each year.

ZIP® Codes are used for tracking U.S. mail and gathering geographical statistics in the United States. Because ZIP® Codes are the cornerstone of the USPS mail distribution system, USPS has long resisted changing them for any reason other than to improve the efficiency of mail delivery.

"Join over 150,000 businesses who have utilized TRUCKADS® ZIP® Code data base since 2014."

"TRUCKADS® Designated Markets and NIELSEN® Designated Market Areas are 99% similar and cover the U.S. without overlapping market boundaries. The difference between some of our markets and Nielsen markets (besides costing thousands of dollars more for the same ZIP Codes) are a few outlying counties that have small populations.  If you are targeting multiple markets, the outlying populations will be targeted in the adjacent market."

For the purposes of marketing to specific media markets, our ZIP® Code database is an excellent marketing tool, at a fair price! Join over 150,000 businesses who have utilized TRUCKADS® ZIP® Code data base since 2014.