McLean, VA (July 17, 2014) -
Today, TRUCK ADSŪ began allowing free access to all 210
of its U.S. Designated Market Demographic files to online visitors.
For each of the media markets we display online, website visitors
can now download PDF demographic files at no charge. Each data
file (U.S. Census records) is grouped by a cluster of counties
that make up a media market and includes housing data and population
data by county and then as a summary total for the media market.
Population data is broken out by sex, ethnicity, age and total
Before making this change, TRUCK
ADS searched the internet for FREE U.S. Census based demographics
grouped by designated media markets and found none available.
However, we discovered sources that offered this data for a
fee. We determined that offering this data for free would provide
a needed service to media buyers and advertisers and help promote
TRUCKADS and the truckside advertising industry. A link to each
PDF data file is located on the associated
media market map page, on our website.