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McLean, VA
(August 19, 2003) - TruckAds®,
a nationwide mobile media firm located in Metropolitan Washington,
D.C., recently implemented a program offering other companies
and entrepreneurs the opportunity to get into the mobile
billboard and truckside advertising business by becoming
a licensed affiliate.
Although many recognize the potential for truckside advertising,
they underestimate the complexity of this business. On first
blush, it appears all you need is a truck and an advertiser.
We’ve all heard the saying “if you build it, they will come.”
Not true with truckside advertising. Although a truck and
an advertiser are the core elements, a lot more needs to
be done before making the first sale. Compiling exposure
statistics, creating a strong website presence, designing
informative media kits and pricing the ads are just a few
of the elements that are vital to creating a solid and reputable
company. Getting to this point takes a lot of time and seed
money and often is the stumbling block for truckside ad
brokers.
Instead of re-creating the wheel, TruckAds® offers a solution
to those interested in being part of this emerging field.
TruckAds® offers a
licensed affiliate program that allows other businesses
to share the powerful TruckAds® brand, interactive website
(www.truckads.com), toll free 800 vanity number (1 800 TRUCK
ADS™) and considerable knowledge obtained by Rod Harris,
CEO of TruckAds® over the past 25 years. Mr. Harris believes
TruckAds® offers the best opportunity for sign printing
companies, truck companies, marketing companies, advertising
agencies, entrepreneurs and existing truckside advertising
and mobile billboard companies who want a piece of the lucrative
truckside advertising business. He welcomes the opportunity
to talk with anyone interested in this emerging growth sector
of outdoor advertising.
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