(January 4, 2014) - It is hard to resist comparing facts
when the news is this good! The following headline was posted
www.mediabistro.com January 2, 2014.
Research reports CNN is third in primetime viewership; posting
its lowest 8am-11pm ET ratings in 20 years with only 568,000
total daily viewers. We can all assume what that says about
the network, but it also reveals much about the value of TV
advertising vs. other forms of advertising, such as Out-Of-Home
(OOH) advertising on trucks.
to TV; Advertising on Trucks
is Much More Cost Effective"
568,000 total daily viewers can be achieved with Ads on both
sides of 10.3 trucks in just one designated media market.
Cost: AdWeek reported in 2012 that a 30 second national
advertising commercial ranged from $3.5 million per spot (Super
Bowl) to $100,000 for less popular nationally televised programs.
Compare that with our Ad rates which are as low as $412 for
Ads on both sides of 10.3 vehicles per day, for an 8 hour day.
Branding + Messaging: OOH Ads are no longer just about
branding. With QR Codes and Text Message Ads, you can connect
directly with your customers, strengthen your brand, link to
your website and offer valuable coupons and discounts.
Marketing Dollars Wisely"
Compare the facts
and call us today, for a free quote. We have space available
right now on 1000's of trucks in the top 20 U.S.