| |
|
|
12+ Population
Estimates:
|
|
DMA: |
2,416,100 |
|
Black: |
146,500 |
|
Hispanic: |
659,000 |
| |
|
Market Information:
|
|
DMA Rank: |
27 |
|
Daily Effective Circulation: |
49,000 |
|
Avg. Daily Commute Time: |
26 Min. |
|
GRP is the total number of impressions delivered by a media
schedule,
expressed as a percentage of the population.
Allotments are the number
of ADS in a showing required to reach the desired GRP. |
| |
|
|
Gross Rating Points (GRP) |
Allotments* |
|
25(%) |
12 |
|
50(%) |
23 |
|
75(%) |
34 |
|
100(%) |
45 |
|
45
CITIES, TOWNS AND INDIAN RESERVATIONS IN THIS
DMA
Alpine, CA ~ Barona Indian
Reservation, CA ~ Bostonia, CA ~ Boulevard, CA ~ Campo, CA ~
Campo Indian Reservation,
CA ~
Capitan Grande Indian Reservation, CA ~ Carlsbad, CA ~ Chula Vista,
CA ~ Coronado, CA ~
Cuyapaipe Indian Reservation, CA ~ Del Mar, CA ~ Dulzura, CA ~ El
Cajon, CA ~ Encintas, CA ~ Escondido, CA ~ Fallbrook, CA ~
Imperial Beach,
CA ~ Julian, CA ~ La Jolla Indian Reservation, CA ~ La Mesa, CA ~ La Posta
Indian Reservation, CA ~
Lakeside, CA ~ Lemon Grove, CA ~ Los Coyotes Indian
Reservation, CA ~ Manzanita Indian Reservation, CA ~
Mesa Grande Indian
Reservation, CA ~ National City, CA ~ Oceanside, CA ~ Pala Indian Reservation,
CA ~
Pine Valley, CA ~ Poway, CA ~ Rincon Indian Reservation, CA ~ Romona,
CA ~ Rosemont, CA ~ San Diego, CA ~
San Marcos, CA ~ Santee, CA ~ Solana
Beach, CA ~ Solana Beach, CA ~ Spring Valley, CA ~ Tecate, CA ~
Viejas Indian
Reservation, CA ~ Vista, CA ~ Warner Springs, CA
|
