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Click Here to Contact Your Local
TRUCK ADS® Affiliate and See DMA County Map
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12+ Population Estimates:
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DMA: |
849,700 |
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Black: |
93,400 |
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Hispanic: |
40,000 |
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Market Information:
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DMA Rank: |
78 |
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Daily Effective Circulation: |
27,000 |
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Avg. Daily Commute Time: |
21 Min. |
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GRP is the total number of impressions delivered by a media schedule,
expressed as a percentage of the population.
Allotments are the number
of ADS in a showing required to reach the desired GRP. |
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Gross Rating Points (GRP) |
Allotments* |
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25(%) |
4 |
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50(%) |
8 |
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75(%) |
13 |
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100(%) |
17 |
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*Total Allotments should be
relied on for general planning purposes only.
A Designated Market Area (DMA) is equal to the reach of TV station broadcast
signals
that attract the most viewers within a specific market. This term was first
coined by
Nielsen Media Research. |
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TruckAds Advertising in the Fast
Lane ® |
5 COUNTIES IN THIS DESIGNATED MARKET AREA -
DMA
Livingston,
NY ~ Monroe, NY ~ Ontario, NY ~ Wayne, NY ~ Yates, NY
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