MORE
TRUCK ADS® DMA DATA in 2010
TRUCK ADS® Demographic DMA Data will soon include mobi-net and
internet
related data. |
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Advertise Here
Call 1 800 TRUCK AD
AD Size 200 x 600
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DMA DATA
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DMA REGION |
FOR THIS
DMA REGION*
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GENERAL DEMOGRAPHIC CHARACTERISTICS
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SUBJECT |
NUMBER |
PERCENT |
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Total Population |
861,100 |
100 |
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Median Age (years) |
0 |
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18 Years and Over |
0 |
0 |
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American Indian |
0 |
0 |
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Asian |
0 |
0 |
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Black |
17,400 |
0 |
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Hispanic or Latino |
18,000 |
0 |
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White |
0 |
0 |
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SUBJECT |
NUMBER |
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DMA Rank (210 U.S. Media
Markets) |
73 |
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Daily Effective Circulation
DEC |
0 |
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Average Commute Time to Work
(Minutes) |
0 |
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1 to 3 Vehicles or more per household
(Percent) |
0 |
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Median household income (USA) |
0 |
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Median family income (USA) |
0 |
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Per capita income (USA) |
0 |
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Percent high school graduate
or higher |
0 |
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Percent college degree or
higher |
0 |
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*U.S. Census Bureau |
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Learn how your brand can dominate
any DMA |
TRUCK ADVERTISING GRP LEVELS
ALLOTMENTS REQUIRED FOR 25 TO 100 GRP |
Inquiries
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GROSS RATING POINTS (GRP) |
ALLOTMENT
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25
(%) |
0 |
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50
(%) |
0 |
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75
(%) |
0 |
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100
(%) |
0 |
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GRP is the total number
of impressions delivered by a media schedule, expressed
as a percentage of the population.
Allotments are the number
of ADS in a showing required to reach the desired
IMPRESSIONS. Total Allotments
should be relied on for general planning purposes only.
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34
COUNTIES IN THIS DESIGNATED MARKET AREA -
DMA
Adair, IA ~ Appanoose,
IA ~ Audubon, IA ~ Boone, IA ~ Calhoun, IA ~ Carroll, IA ~ Clarke,
IA ~
Dallas, IA ~ Decatur, IA ~ Franklin, IA ~ Greene, IA ~ Guthrie,
IA ~ Hamilton, IA ~ Hardin, IA ~
Humboldt, IA ~ Jasper, IA ~ Kossuth, IA ~ Lucas, IA ~ Madison, IA
~ Mahaska, IA ~
Marion, IA ~ Marshall, IA ~ Monroe, IA ~ Pocahontas, IA ~ Polk,
IA ~
Poweshiek, IA ~ Ringgold, IA ~ Story, IA ~ Taylor, IA ~ Union, IA
~
Warren, IA ~ Wayne, IA ~ Webster, IA ~ Wright, IA
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